Paper + Plastick Records have upoaded their entire catalogue of music from 2008 to 2011 to their Youtube Channel.
More than 400 individual songs, including those from artists such as Make Do And Mend, Cheap Girls, A Loss For Words and more, have been uploaded already, and the label plans to upload more recent releases soon as well.
Of the decision to stream the label's catalog, owner Vinnie Fiorello said,
"There are hundreds of millions of people who use YouTube every month," Fiorello says. "It's a place of not only finding user-driven content and blogs, but also a supreme source of finding new music. Times are always changing, and more young people are using YouTube to find new music than ever. We are excited to put up our discography up for streaming via YouTube, hopefully to have the those moments of a complete stranger to the label possibly finding one of their new favorite bands."