Here’s how Facebook plans to help musicians make money from streams
While musicians are stuck unable to tour right now, a lot of various companies and people are coming up with ways to help discover new methods of making an income and Facebook are stepping up to say they'll be reviewing something new.
The social media site is going to be offering the ability for musicians to monetize their livestreams through pay-per-view performances.
Facebook is implementing a number of other changes to their platform too. They'll be reintroducing their Live With feature allowing for guests to join livestreams.
They're also allowing these livestreams to integrate into online-only event pages encouraging exclusive events on the platform.
The company are yet to reveal their payout model for the new services though.
At the moment, Facebook has donation buttons on livestreams sending donations to non-profit groups. For now though, they're saying they will be revealing their payout model at a later date.
“To support creators and small businesses, we plan to add the ability for Pages to charge for access to events with Live videos on Facebook – anything from online performances to classes to professional conferences,” the announcement reads.
For people who don't want to have their own Facebook page, the company is saying most videos will be available on the web while certain pages are also going to have toll free numbers to call so you can listen in. They're also offering the audio-only options for those who are worrying about data usage or a spotty internet connection.
There's a multitude of other changes coming to Facebook too including expanded Messenger rooms, WhatsApp group calls and more. You can read about all of their changes here.
Beyond musicians, anyone running classes, tutorials or other content creation will also be able to utilize the new features. That means if you're looking for ways to make an income through cooking classes, guitar lessons, guest speaking opportunities or anything else you'll have the tools available.
This could be a very useful tool for musicians in the next year as it looks like concerts are a long way off from happening.
Some US states are encouraging reopenings but people are reluctant to go out anyway as the likelihood of catching the virus is still high.
Adding to that, a New York Times story ended up discussing the economic and societal impacts of the virus. Oncologist and bioethicist Zeke Emanuel suggests large gatherings like concerts are unlikely to be happening until late into 2021.
“Larger gatherings — conferences, concerts, sporting events — when people say they’re going to reschedule this conference or graduation event for October 2020, I have no idea how they think that’s a plausible possibility. I think those things will be the last to return. Realistically, we’re talking fall 2021 at the earliest.”
What do you think of Facebook allowing paid livestreams on their platform? Let us know your thoughts in the comments below.