The days of heavy eyeliner in your MySpace profile picture have passed; however, your inner glam goth should always be allowed to shine through. With new makeup trends popping up constantly, the range of beauty brands has greatly expanded in the last decade. Here are some of the top alternative style makeup brands for the emo queens and kings, tattoo junkies and all you pop-punkers out there.

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Kat Von D Beauty

Kat Von D Beauty is basically the go-to brand for alternative beauty. Seeing that all of Kat’s designs stem from ideas she came up with when working in the tattoo industry, it’s no wonder that she markets her infamous Tattoo Liner in the shade “Trooper” to last and look like tattoo ink. And her Lock-It foundations and concealers are must-haves for anyone looking to hide some of their ink for the day.

Jeffree Star Cosmetics

Jeffree Star launched his career in the music scene, dominating the MySpace music sphere and Warped Tour stages before finding his true career calling: liquid lipstick. While Star’s brand now makes a name for itself with its “Skin Frost” highlighters and highly pigmented eyeshadows, Star got his start in the beauty world by formulating long-lasting, boldly colored liquid lipsticks with edgy names like “Unicorn Blood,” “Dirty Money” and “Prom Night,” named after his hit single.

Black Moon Cosmetics

Black Moon Cosmetics is not for the faint of heart. These bold, dramatic lipsticks — from liquid to matte — feature an array of shades for the bat queen within. With shade names like “Bones,” “Gloom” and “Deranged,” it can be a Halloween party for your lips every day! And if you’re not feeling the spooky vibes, try out their Cosmic Eyedust, a line of metallic liquid eyeshadows inspired by the galaxy around us.  

Lunatick Cosmetic Labs

Want your eyeshadow to come in a coffin? Or your setting powder to be hidden in an Ouija board planchette? Your contour kit could even come in a book of monsters if you’d like. Lunatick Cosmetic Labs has it all. Not only do they slay the packaging game, but this brand also makes some of the best quality contouring products for every skin tone.

Bitter Lace Beauty

Mermaids, rainbows and candy corn galore! Bitter Lace Beauty is responsible for starting the rainbow highlighter craze, but this highlighter brand has launched a slew of stellar products to rival their cult fan fave. From an entire collection of mermaid-themed highlighters to a full Halloween line, Bitter Lace Beauty sells highly pigmented, surprisingly wearable products for the most adventurous and magical glow-getters around.