Williams will be chatting with O’Connor, as well as dong a Q&A, and O’Conner will be doing a product demo of something presumably from their own company–Good Dye Young.
“Good Dye Young was created by Hayley Williams, lead singer of the Grammy Award winning band Paramore, and her longtime stylist and makeup artist, Brian O’Connor.” The site’s ‘about us’ states. “The two became best friends through years of creative collaboration and developed GDY as a hair color brand with a vision to create a community around self-expression, color and happiness about being who you are.”
Good Dye Young’s twitter posted this earlier today.
Our co-founders are joining @SallyBeauty at @beautycon in Los Angeles this weekend! Brian will be doing a product demo on Saturday 8/10 at 4pm. Hayley will be doing a talk with Brian and a Q&A on Sunday 8/11 at 1pm. Come hang out with our founders this weekend! See you there! pic.twitter.com/if7zpjjncN
— Good Dye Young 🌈 (@gooddyeyoung) August 9, 2019
Good Dye Young is also vegan and cruelty-free and Williams has a great view on the importance of hair. “Hair is one of the coolest and easiest tools that we have for self-expression. It’s your own personal megaphone and it’s attached to your head!” Willaims says. “Our purpose is to create an all-inclusive culture that inspires creativity and empowers everyone’s journey through self-discovery with a whole lot more fun so we can all dye happy.”