Every Time I Die's Keith Buckley

Every Time I Die‘s Keith Buckley apparently takes exception with a message promoted by the non-profit The Foundation for a Better Life. Opposing a billboard ad encouraging civility, Buckley tells dissenting youth to “shove harder.”

Read more: Keith Buckley collaborated on a comedy skit

On Monday, Buckley retweeted an image showing a billboard advertisement from the foundation’s Pass It On campaign. The pictured ad seemingly advocates for civility. It reads, “When push comes to shove, don’t.” (As well as, “Civility is in you.”)

Buckley’s response to the ad seems like a passionate call of resistance. “[S]teaming pigsh*t thieves are so scared of the youth revolt that they’re taking out ads begging you to stop being mean,” he says. “[S]hove harder.” See the tweet below.

Where the photo originated

However, Buckley’s billboard image was originally shared by cartoonist Jeffrey Rowland. He pondered the “1984-ass billboard [he] saw outside of Hartford” and “wonder[ed] why they decided against ‘Stop Resisting'” as the campaign slogan.

What’s “Pass It On”?

The Foundation for a Better Life was established in 2000 to promote “good values.” Its website, PassItOn.com, was originally known as Values.com. As can be seen, the organization has billboards placed around the country.

Every Time I Die tour dates (Warped Tour)

07/10 – Nashville, TN @ Tennessee State Fairgrounds
07/12 – Virginia Beach, VA @ Veterans United Amphitheater
07/13 – Camden, NJ @ BB&T Pavilion
07/14 – Holmdel, NJ @ PNC Bank Arts Center
07/15 – Hartford, CT @ Xfinity Theatre
07/16 – Pittsburgh, PA @ Keybank Pavilion
07/17 – Toronto, ON @ The Flats at Budweiser Stage
07/18 – Cuyahoga Falls, OH @ Blossom Music Center
07/19 – Cincinnati, OH @ Riverbend Music Center
07/20 – Detroit, MI @ Meadow Brook Amphitheatre
07/21 – Tinley Park, IL @ Hollywood Casino Amphitheater
07/22 – Shakopee, MN @ Canterbury Park
07/23 – Milwaukee, WI @ American Family Amphitheater
07/24 – Noblesville, IN @ Ruoff Music Center

07/25 – Darien Center, NY @ Darien Lake PAC
07/26 – Scranton, PA @ The Pavilion at Montage Mountain
07/27 – Mansfield, MA @ Xfinity Center
07/28 – Wantagh, NY @ Jones Beach Amphitheatre
07/29 – Columbia, MD @ Merriweather Post Pavilion
07/30 – Charlotte, NC @ PNC Music Pavilion
07/31 – Atlanta, GA @ Cellairis Amphitheatre
08/02 – Jacksonville, FL @ The Old Cypress Lot
08/03 – Orlando, FL @ Tinker Field
08/04 – Tampa, FL @ MidFlorida Ampitheater
08/05 – West Palm Beach, FL @ Coral Sky Ampitheatre
08/06 – Savannah, GA @ The Jinx
09/06 – Grand Rapids, MI @ Van Andel Arena
12/15 – Buffalo, NY @ ‘TID The Season

Watch more: Every Time I Die at the 2014 APMAs

All that said, do you agree with Keith Buckley’s statement of opposition to the Pass It On campaign’s “Civility” message? Have you ever seen one of the Pass It On billboards out on the road? Sound off in the comments and let us know.