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Taylor Swift's "LWYMMD" smashes a YouTube record

Whether you're a fan or not, you've likely heard that Taylor Swift is back. And unsurprisingly, her new music video for “Look What You Made Me Do” is breaking records.

See just how many people watched her YouTube video in 24 hours below.

Read more: Here’s why Taylor Swift & Ticketmaster’s ticket sales plan is basically a scam

In less than 24-hours, her music video garnered more than 43.2 million views, according to BuzzFeed, knocking Psy’s “Gentleman” from its current ranking, after raking in 36 million views in that same time frame back in 2013, as reports Billboard.

And, according to Billboard, her video averaged 30,000 views per minute. Whether you love Taylor or not, that’s nothing to scoff at.

Of course, her reign hasn’t come without any controversy. In support of her upcoming album Reputation, out in November, Taylor Swift will be embarking on tour, using Ticketmaster's Verified Fan program for ticket sales. However, she has been blasted for her “priority” method that appears to resemble a monetary game—those who pay more will get a better, “priority” code and thus better seats.

And others are upset that she’s still content with playing the victim, blaming others for the perceived injustices she feels she has suffered: instead of offering anything new to her public narrative, Swift is set on perpetuating a set of ego-driven ideas that pit her against her naysayers.

If you've been living under a rock and happened to have missed T-Swift bury the “old Taylor,” watch the video for “Look What You Made Me Do” below:

What are your thoughts on Taylor Swift’s YouTube domination? Let us know in the comments below.

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