670px-Jagger-Richards
News

Thanks to Mad Men, the Rolling Stones’ 1964 Rice Krispies jingle resurfaces

April 2, 2012
  • Share

Last night's episode of Mad Men referenced a long forgotten, but now remembered chapter in the storied history of the Rolling Stones–their 1964 jingle for popular breakfast cereal Rice Krispies, which ran in an ad in the UK.

It's a very early example of musicians recording jingles to order for companies, a practice that's very common today. The original spot can be seen below.

Written by Bryne Yancey

Position: Former Web Editor HQ: Orlando, FL (soon to be Cleveland, OH) Nice to meet you! I'm Bryne Yancey, the former web editor for Alternative Press. Prior to joining AP full-time, I volunteered at Punknews.org and freelanced for Myspace Music and AP, writing reviews and such.  I enjoy 80s thrash metal, leather-jacket pop-punk, obscure 90s/2000s emo, contemporary crust-core, and plenty in between. I'm a big fan of pizza, nachos, dessert, sleeveless t-shirts, wearing shorts year-round, sunglasses, science fiction, dry humor, horror, the Florida Marlins, the Orlando Magic, the Jacksonville Jaguars, and the Tampa Bay Lightning. Vinyl is great; Spotify is equally and differently great. Green Day's "Dookie," Bad Religion's "All Ages," and the Suicide Machines' "Battle Hymns" changed my life. I don't think our scene has ever been as exciting or promising as it is right now. Top ten albums OF ALL TIME (but in no particular order): Saves The Day - Stay What You Are Green Day - Warning Jimmy Eat World - Futures Snapcase - Designs For Automotion Hot Water Music - Caution Metallica - ...And Justice For All The Suicide Machines - Battle Hymns Bad Religion - The Process of Belief The Lawrence Arms - The Greatest Story Ever Told Descendents - ALL Twitter | Tumblr