Trapt recently dropped their latest album Shadow Work. Now, according to SoundScan, it appears that no amount of tweeting could help with the album’s overall sales. SoundScan estimates that only 600 copies of Trapt’s new album were sold in its first week.
Despite the report, however, the band are claiming that far more copies of Shadow Work were sold.
Trapt have been pretty active on Twitter recently. Between getting into arguments with Ice-T and Danny Diablo on the social media platform, the band haven’t exactly kept a low profile. The controversy surrounding the band even led to a petition asking for Trapt’s “Headstrong” to be left off of the Tony Hawk’s Pro Skater 1 + 2 soundtrack.
Finally, back in May, the band decided to take a break from their Twitter beefs to put out their new album Shadow Work. Trapt vocalist Chris Taylor Brown proclaimed that Shadow Work is one of the “top 5” albums of all time.
“The new TRAPT album Shadow Work is the best piece of music trapt has put out and probably one of the top 5 albums that will ever exist for all of time,” he says.
The new TRAPT album “Shadow Work” is the best piece of music trapt has put out and probably one of the top 5 albums that will ever exist for all of time
— TRAPT (@TRAPTOFFICIAL) May 8, 2020
This, of course, led to a slew of comments on Twitter. A few weeks after the initial tweet, Brown responded to a Twitter user who predicted that Shadow Work would sell a mere 2,700 copies in its first week. Brown claimed that the album would likely double that sales figure.
“Definitely double that if not more,” Brown tweets. “Cannot wait to run it in! Thanks for promoting my band, moron.”
Definitely double that if not more. Cannot wait to run it in! Thanks for promoting my band, moron. 😂
— TRAPT (@TRAPTOFFICIAL) May 29, 2020
It appears, however, that Shadow Work may not have sold as many copies as the band predicted. According to a report by the Stream N’ Destroy newsletter, SoundScan’s data reveals that Shadow Work only sold 600 copies in its first week.
Trapt once again makes rock history as their earth-shattering monster of a record sells 600 copies it’s first week! 🔥 pic.twitter.com/fYNVfpbZg7
— Billy (@muchoawesomeo) July 15, 2020
The band, however, are disputing this information. According to Brown, almost 4000 copies of Shadow Work were sold between July 3 and July 9.
“We sold almost 4k albums from July 3 to July 9,” the tweet says. “Not bad for a band that did everything ourselves and got zero word said about it on any DSPs🤷🏻♂️ We’re happy with it. Not sure what chart you are looking at, cause they would be missing quite a few.”
We sold almost 4k albums from July 3 to July 9….. Not bad for a band that did everything ourselves and got zero word said about it on any DSPs🤷🏻♂️ We’re happy with it. Not sure what chart you are looking at, cause they would be missing quite a few.
— TRAPT (@TRAPTOFFICIAL) July 15, 2020
Trapt 2016’s album DNA sold 4,500 copies its first week. This means that if the SoundScan data is correct, Trapt’s first-week numbers for Shadow Work have dropped over 87 percent.
What are your thoughts on Trapt’s new album? Let us know in the comments below.