trademark
Gibson shifts focus to industry collaborations amid trademark battles
A wave of change has hit one of the world’s most iconic guitar companies, Gibson, in the eight months since coming under new ownership. The change follows an extensive campaign to eliminate counterfeit likenesses of their guitar models with some backlash. The company is now shifting focus “from confrontation to collaboration.” Read more: blink-182 celebrate […]
Disney trademark “Hakuna Matata” elicits negative reaction
Disney has come under scrutiny because of their trademark on the Swahili phrase “Hakuna Matata.” The Lion King quote roughly translates to “no worries” in East African. Of the complaints regarding Disney’s trademark, the main issue seems to involve the idea that Disney is commodifying part of the language. Read more: ‘Nightmare Before Christmas’ gingerbread […]
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