pleasures

PLEASURES introduces new evocative Robert Mapplethorpe collection

The line is inspired by Mapplethorpe’s powerful impact on art and music.

How PLEASURES and Blur teamed up for a very Britpop-themed collection

PLEASURES co-founder Alex James explains how the LA-based streetwear brand’s latest clothing collaboration with Britpop legends Blur came together.

25 of the coolest vintage band T-shirts and where to find them

There’s the classic adage that a picture is worth a thousand words. However, a quality band T-shirt is worth a million. Our music tastes are synonymous with our personalities and how we express ourselves, so what better way to embody this than to dive into a collection of classic T-shirts?  Alternative Press is pleased to […]

Pleasures and Weezer team up to commemorate 'Pinkerton' in new collection

Pleasures and Weezer have teamed up to bring you a collection inspired by the ’90s rock legends. The new drop includes three T-shirts and a hat. Pleasures picked Weezer‘s second album Pinkerton as the star of the line. Critically panned upon release, Pinkerton has since amassed thousands of fans, and Pleasures decided to immortalize the […]

Chris Mart shares how creating eyewear gave him a new sense of freedom

Chris Mart has been around streetwear culture for well over a decade, but after some minor hiccups at previous companies, he went his own way, creating his own lane—this time centered around designer eyewear and sunglasses. In many ways, Mart manifested his career from the beginning, whether he was showing up at the door of […]

Brvinfreeze on his artistic journey, collabing with Eyedress and more

Brvinfreeze’s art is as thought-provoking as his moniker. The elusive artist has no shortage of conceptual depth, but his work reflects a deliberate refusal of both pretension and hype. A quick glance at his website reveals the broad range of his craft, from clothing design and graphics to music and guerrilla marketing. He’s worked with […]

Pleasures founder Alex James shares brand mission & musical influences

Formed in 2015 by Alex James and Vlad Elkin, Los Angeles-based streetwear brand Pleasures makes clothes and accessories heavily influenced by its creators’ deep love and respect for the music they grew up listening to. And, as an extension of that, the artists, scenes and styles which that music revolved around.  Their work is consistently […]

Waterparks redefine 'Greatest Hits' on their all-new AltPress cover

If you typed “waterparks” into your Google search bar four years ago, you’d likely have been sent back local ads for “waterparks near you.” Fast forward four years: If you search for Waterparks, you’ll be welcomed into the rainbow-colored palette created by the Houston, Texas natives. Three albums deep and a fourth on the way, […]
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